Content Marketing Strategies That Drive Results
Content That Builds a Connection
Game Marketing Genie takes a strategic approach focused on creating and distributing highly valuable, relevant, and consistent content to attract and retain a defined audience — and, ultimately, drive profitable player action. Our bespoke content services create successful, customized game marketing campaigns that allow gaming brands associated with us to build a unique connection between their business, game, and players.
Why Game Marketing Genie?
Get a strategic content marketing strategy that attracts and retains your target players.
End-to-End Solutions
The expert content creators at Game Marketing Genie can help you leverage the power of creative gaming content to take your game to the next level. We offer end-to-end solutions, starting with a customized content strategy to creating rich content and its distribution across various channels and platforms to engage players and further build your brand loyalty.
Class Apart
What sets us apart is our content-driven approach to marketing. By design, our experts have a solid background in content creation, which allows us to maintain high standards: accuracy, attention to detail, and outstanding storytelling. Our team members are trained in SEO best practices and inbound marketing methods to get your message delivered the right way at the right time to the right players.
Management and Delivery
Creating valuable content is essential but distributing it through the proper channels is crucial. At Game Marketing Genie, we specialize in content management, from ideation to distribution. Our expertise in digital PR, sponsored blog posting, digital advertising, and social media amplification helps our marketers blend all these channels to maximize your content's reach.
How Do We Tell Your Story?
We are dedicated to making your marketing dreams a reality with custom solutions to ensure your business is one step ahead of your competition.
Content Strategy
A good content strategy forms the backbone of every deliverable created at Game Marketing Genie to ensure that only high-quality content is presented to your target players. Our expert strategists take a scientific approach to content marketing campaigns, using AI and data to grow your brand and game.
Technical Know-How
A technically sound website is the cornerstone of effective digital marketing for any gaming business. Our expert team builds a strong foundation for your site by evaluating technical SEO issues, keyword research, and testing to improve user engagement by creating engaging branded content that connects with your target players.
Performance Tracking
Performance tracking indicates the effectiveness of a campaign and also reviews its ROI. We employ specialized tools and real-time AI reporting to analyze metrics, including blog visits, site visits, user engagement, and customer engagement. Our experts will evaluate the success of your strategy and make necessary improvements along the way.
What Clients Say About Us
GMG clients and their results are the best proof that our methodologies work. But we’ve also received numerous awards and praise from the media and our peers.
“We had a great collaboration with the Game Marketing Genie team, with aligned incentives that helped us grow. It was a true partnership. We encourage other brands to get in touch and explore what they can do for you.”
Marc Gamet
Kuak Pty. Ltd.“Game Marketing Genie helped us achieve campaign success through their strategic approach. Their campaigns resulted in a significant increase in player engagement and ROI. If you're considering working with GMG, don't hesitate—they can make a real difference to your bottom line.”
Chris Christou
Corporate Piranha Entertainment Pty. Ltd.“Game Marketing Genie delivered strong campaign results for us using their data-driven approach. Their work not only increased our game's visibility but also helped us develop strategic plans for the future. If you're looking for a partner who delivers performance, GMG should be your first call.”
Arjun Gopal
Headstart International“Game Marketing Genie knows how to deliver both short-term wins and long-term success. Their marketing efforts boosted player acquisition, but more importantly, their retention strategies significantly increased our game's active user base. They have extensive experience in the game marketing industry, and we highly recommend them to any studio looking for measurable outcomes.”
Jimmy Lin
JunkfishContent Marketing Is Our Game
From game marketing strategy development to content creation, distribution and promotion, our award-winning content marketing solutions are engineered to achieve your business goals. Fuel your brand and game with results-driven, engaging content for your website, campaigns, social media channels and distribution with Game Marketing Genie.
Frequently Asked Questions
How can content marketing benefit my business?
Depending on your goals and the type of content you create, the experts at Game Marketing Genie could boost your brand in several different ways. You could increase awareness of your brand, and as customers get to know your brand and the value that it provides through high-quality content, you could also increase customer loyalty. With time and our expert services, as your brand’s base grows, you can also generate website traffic and drive sales.
How much content is good enough?
The content type depends on your unique brand, and so does its frequency. There’s no “one size fits all” strategy as far as the amount of content is concerned, and the experts at Game Marketing Genie understand that. A smaller gaming brand may benefit from developing and sharing short snippets of content each day, while others may get more value out of creating long-form content once a week. No matter what frequency, our experts will curate a plan that works best for your business, while also striving for a consistent schedule.
When will I see the results of my content marketing?
Content marketing is a long-term strategy. While within the first few months of implementing your campaign with the Game Marketing Genie experts you’re likely to see more social shares and new leads, your ultimate goal should be long-term. The content we create for your game can provide value for many years to come, so consider it an asset that you’ll be able to use to build loyalty, generate leads, and drive sales far into the future.
What’s the most common content marketing mistake?
For most gaming studios, the biggest content marketing mistake is jumping in without a proper strategy. Similar to traditional marketing, you need a plan to get the results you want from content marketing. Publishing blogs and posts randomly probably won’t help you achieve your objectives if you don’t know what you want to accomplish or have a plan in place. And this is where the experts at Game Marketing Genie come to the rescue, armed with a plan!